Inauguration,
Welcome Note, Keynote Address
Chief Guest: Mr.
Harsh Mariwala, Chairman & Managing Director
Marico Industries Ltd.
11:00–
11.30 am:
TEA BREAK
11:30
am–1:00 pm:
Plenary
Session I : The Elephant can Dance -Why Brand India is Suddenly
Cool
Speakers:
Ms. Lalita Gupte, Joint Managing Director &
Member of the Board,
ICICI Bank Ltd. Mr. Vir Sanghvi, Editorial Director,
Hindustan Times Mr. V. Shantakumar, Managing Director,
Saatchi & Saatchi Mr. Sandip Das, Deputy Managing Director,
Hutchison Essar Ltd. Mr. Mahesh Bhatt, Film Producer
1.00
pm – 2.00 pm:
Lunch
2.00
pm - 4.00 pm:
Concurrent
Sessions I: Stop Its an AD -The Power of Consumer Interactivity
in Advertising
Speakers: Mr.
Prashant Panday,Deputy CEO, Radio Mirchi Mr. M.G.Parameswaran,Executive Director, FCB Ulka Mr. Ishan Raina,
CEO,Euro RSCG (India
& Middle East) Mr. Mukesh Gupta,Chairman & MD, IB & W Communication Mr. K.V. Shridhar,
National Creative Director, Leo Burnett Ms. Priti Nair,Executive Creative Director, Lowe
Mr. Ajay Chandwani,CEO, Percept H.
Concurrent Sessions II: WEB 2.0: New Challenges, New Business Models
Chairman: Mr. Rajesh Sawhney, President,
Reliance Entertainment (ADAG)
Speakers: Mr.
George Zacharias, MD, Yahoo India Mr. Neeraj Roy, CEO, Hungama.com Mr. Ajay Vidyasagar, EVP - Mktg, STAR
India Mr. Roy Gilbert, Director, Online Sales
and Operations, Google Ms. Sunanda Ambardar Chak, Director
Marketing,
India & SAARC, Computer Associates Mr. KP Unnikrishnan, Director-Marketing,
Sun Microsystems Mr. Arvind Rao, ChiefExecutive
Officer, Onmobile. Mr. Sachin
Bhatia, Co-Founder, Makemytrip.com Mr. AvnishBajaj,
Managing Director, Matrix Partners Mr. Janakiraman Murugavel, CEO, Founder,
Bharatmatrimony.com
4.00
– 4.30 pm:
TEA BREAK
4:30
- 6:00 pm:
Plenary
Session II All About Eve-Communicating and selling to Women
Chairman:
Mr. Sunil Lulla, CEO
Times Global Broadcasting Company Ltd.
Speakers: Ms. Nita Kapoor, Sr V.P Marketing,
Godfrey Phillips India Ltd. Ms. Nanette D'Sa, Sr. Vice President
– Licensing & Merchandising, STAR India Ms. Meenakshi Madhvani, Managing Partner,
Spatial Access. Ms.
Apurva Purohit, CEO, Radio City
7.00
pm:
DAKS
Awards for Brand Excellence Followed by
Cocktails & Dinner
23rd
September, 2006 (Saturday)
DAY
2
8.30
am:
Registration
10.00am
- 11:30pm:
Plenary
Session I: Show me the Money-
How Effective are Celebrity Endorsers?
Chairman:Mr. Sameer Nair, CEO, STAR Entertainment,
India.
Speakers: Mr. Prasoon Joshi,
Regional Creative Director – South Asia,
McCann – Erickson (India) Ltd. Mr. Harish Krishnamachar, Managing Director,
ICONIX Ms. Zarina Mehta, CEO, Hungama TV Mr. Aditya Aggarwal, Director, Emami
Group of Companies Mr. Ravi Kiran, CEO, Starcomm Media West Mr. Sanjay Lal, Managing Director &
CEO, PDM International Mr. Ashok Venkatramani, Vice President,
Hindustan Lever Ltd.
11.30am
- 12:00pm:
TEA BREAK
12.00pm
- 1:00pm:
Plenary Session I Continues
1.00
pm – 2.00 pm:
LUNCH
2.00
pm - 3.00 pm:
Masterclass
Chairman:Prof. P.V.
Ramana, Chairman, ITM Group of
Institutions Mr. Pranesh Misra President & Chief Operating
Officer, Lintas India Private Limited.
Mr. Piyush Pandey Executive
Chairman & National Creative Director, Ogilvy &
Mather Ltd.
3.00
– 3.30 pm:
TEA
BREAK
3:30
- 5:30 pm:
Plenary
Session II: CEO's Round Table Conference
Real Brands, Real Marketers, Real
Solutions
Speakers: Mr. Aditya Puri, Managing Director, HDFC
Bank Ltd. Mr. R Gopalkrishnan, Executive Director,
Tata Sons Ltd. Mr. Aditya Sapru, Managing Director,
Frost & Sullivan-
South Asia & Middle East Mr. Naveen Kshatriya, CEO & Managing
Director, Castrol Mr. Nabankur Gupta, Founder, Nobby Brand
Architects
5:45
- 6:45 pm:
Plenary
Session III: New Ways to Reach the Consumer
Speakers:
Mr. L V Krishnan, Chief Executive Officer, TAM
Media Research Mr. Arvind Sharma, Chief Executive Officer
& Chairman,
Leo Burnett India Pvt. Ltd. Mr. CVL Srinivas, Managing Director,
Group M Ms. Lynn De Souza, Media Director, Lintas
Media Group Mr. Alok Saraogi, Dy. GM Brands, Jet
Airways (I) Ltd. Mr. Vikram Sakhuja, Managing Director,
Mindshare
